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Compared · Verified 23 to 24 September 2026

Profound alternative: RankRush vs Profound

Profound scores 26.5/32 and RankRush 21.5/32 on our 24-check AI visibility rubric. Pick Profound if you need proof that each fix worked, AI crawler analytics and AI traffic and revenue attribution. Pick RankRush if you need an AI-readiness site audit, self-serve setup with same-day data and clearer prompt limits for the price.

Profound #6 · RankRush #21 · OF 45 TOOLS
24-check rubric Verified 23 to 24 September 2026

Outcome

Does it help you rank in AI answers?

Profound
7/8
RankRush
5.5/8

Performance

Can you trust the data?

Profound
6.5/8
RankRush
6/8

Features

Does it fit your team?

Profound
6/8
RankRush
4.5/8

Weighted total

Outcome counts double

Profound
26.5/32
RankRush
21.5/32
Status

Profound removed its self-serve paid brand plans in September 2026. Paid brand plans now go through sales.

The short answer

Profound or RankRush: which should you choose?

We only list a check as a win when one tool scores higher and the other tool's answer is documented. Ties and gaps in Profound's public docs are left out.

Choose Profound if you need

  • proof that each fix worked Aim tracks all actions during project execution and reports Visibility Rank, Visibility Score and Citation Share changes.
  • AI crawler analytics Agent Analytics: server-log/CDN integrations (Cloudflare, CloudFront, Vercel, Fastly, Netlify, Akamai, GCP, Shopify, WordPress plugin) with crawler verification; bots report API.
  • AI traffic and revenue attribution GA4 and Adobe Analytics extensions, referrals report, and 'Profound Pixel' script that ties on-site conversions back to AI traffic.
  • more AI engines on the entry plan Enterprise: ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude, Google AI Overviews, Exa Search ('up to 9'); features page also lists Grok. Trial: ChatGPT, Gemini, Google AI Overviews only. Third-party: Agency Growth = ChatGPT, Perplexity, AIO.
  • answers captured from the consumer apps "We capture directly from the browser - what you see in Profound is what your customers see."
  • agency and white-label features Agency solution: centralized portal, multi-workspace per client, white-label/branded reporting; Agency Growth plan per client workspace.
  • broad integrations GA4, GSC, Adobe Analytics, Looker, Tableau, Slack, MS Teams, Gmail, Google Drive, Notion, Linear, Atlassian, monday.com, WordPress, Webflow, Contentful, Sanity, AEM, Drupal, Framer, Shopify, G2, Gong, Salsify, Klaviyo, Customer.io, Google Ads, OpenAI Ads, DataForSEO, Firecrawl, Exa, all major CDNs.
  • team seats Unlimited seats on Trial and Enterprise; SSO/SAML + SCIM on Enterprise.

Choose RankRush if you need

  • an AI-readiness site audit The website audit crawls your site and checks robots.txt, llms.txt, schema and crawlability, around 120 checks across five stages.
  • self-serve setup with same-day data Self-serve signup. Onboarding generates your keywords and runs the first scan automatically. 14-day free trial on Starter and Pro.
  • clearer prompt limits for the price Keyword allowance scales by plan, up to 100 tracked keywords per website. Per-plan caps are not yet listed on the pricing page.
  • public pricing and a trial Public pricing from €59 to €1,899 a month, about 20% off yearly. 14-day free trial on Starter and Pro.
  • prospecting and lead generation Lead Desk: upload a CSV of prospects, scan them in bulk and download a report for each one to send. Pro and up.

At a glance

Profound vs RankRush: pricing, engines and data

Prices and plan limits as each vendor published them on 23 to 24 September 2026. Check the vendor's pricing page before you buy, AI visibility pricing changes monthly.

Lowest listed price

Profound

Free trial, then sales

RankRush

From €59/mo

Pricing and trial

Profound

No public paid price on own page (Trial free 7 days; Enterprise custom). Agency Growth self-serve plan mentioned (400 agent credits/month per client workspace) but not priced on page; third parties (Trakkr, GEO Toolbox, Sep 2026) report $99/mo base + $399/mo per client workspace. Card requirement for trial: Unknown.

RankRush

Public pricing from €59 to €1,899 a month, about 20% off yearly. 14-day free trial on Starter and Pro.

AI engines

Profound

Enterprise: ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude, Google AI Overviews, Exa Search ('up to 9'); features page also lists Grok. Trial: ChatGPT, Gemini, Google AI Overviews only. Third-party: Agency Growth = ChatGPT, Perplexity, AIO.

RankRush

ChatGPT, Perplexity and Google AI Overviews on every plan, Claude as a paid add-on. No Google AI Mode, Copilot or Grok. Scored on the entry plan: 3 engines without add-ons.

How answers are captured

Profound

"We capture directly from the browser - what you see in Profound is what your customers see."

RankRush

Google AI Overviews from the live Google results page. ChatGPT, Perplexity and Claude through their official APIs with web search on.

Scan frequency

Profound

Daily on Trial (for 7 days) and Enterprise.

RankRush

Scheduled weekly scans. Starter includes 4 visibility scans a month.

All 24 checks

The full Profound vs RankRush comparison

Eight checks in each of three groups. Yes scores 1, Partial 0.5, No or not documented 0. Every Profound cell links to the page we verified it on.

Outcome: Does it help you rank in AI answers?

Profound 7/8 · RankRush 5.5/8

Fix guidance

Does it tell you what to fix, page by page?

Profound Yes

Aim agent surfaces a weekly ranked list of opportunities, turns accepted ones into projects with concrete tasks and hands them to sub-agents; content optimization analysis API.

Source ↗
RankRush Yes

Every failed audit check becomes a fix task with instructions, target URLs and paste-ready code.

AI-readiness audit

Does it audit your site for AI crawlers, robots.txt, llms.txt and schema?

Profound Partial

No dedicated site-wide AI-readiness crawler found. Pieces exist: 'Robots.txt & LLMs.txt Auditor' agent template (iPullRank), Chunk-Level Citation Audit template, Dynamic Bot Rendering, crawler verification.

Source ↗
RankRush Yes

The website audit crawls your site and checks robots.txt, llms.txt, schema and crawlability, around 120 checks across five stages.

Content and publishing

Does it write content and publish it to your CMS?

Profound Yes

Agents draft content (50+ templates: briefs, FAQ generator, content refresh) and publish/stage to CMS: WordPress, Contentful, Sanity, AEM, Drupal, Framer, Webflow.

Source ↗
RankRush Yes

Publish plans topics, writes articles and pushes them to WordPress with Yoast or Rank Math meta. Starter and up.

Off-site work

Does it help you earn mentions on Reddit and third-party sites?

Profound Yes

Agent templates for off-site work: Citation to Outreach Target Finder, Citation-Friendly PR Target Finder, Create Media Target List, Draft Outreach Email, FactCheck Action - Reddit Response (drafts, not auto-posting).

Source ↗
RankRush Yes

Buzz finds Reddit threads where your brand belongs and drafts replies. You post them yourself, nothing is auto-posted.

Action impact

Does it measure whether a fix actually moved visibility?

Profound Yes

Aim tracks all actions during project execution and reports Visibility Rank, Visibility Score and Citation Share changes.

Source ↗
RankRush Partial

Per-action tracking (worked, no change, inconclusive) is built but not yet open to every customer.

AI crawler analytics

Does it show which AI bots crawl your site?

Profound Yes

Agent Analytics: server-log/CDN integrations (Cloudflare, CloudFront, Vercel, Fastly, Netlify, Akamai, GCP, Shopify, WordPress plugin) with crawler verification; bots report API.

Source ↗
RankRush No

No AI crawler log analytics yet.

Traffic attribution

Does it tie AI visibility to traffic or revenue?

Profound Yes

GA4 and Adobe Analytics extensions, referrals report, and 'Profound Pixel' script that ties on-site conversions back to AI traffic.

Source ↗
RankRush No

Google Search Console keyword import only. No GA4 or AI referral attribution yet.

Same-day self-serve

Can you sign up alone and see data the same day?

Profound Partial

Self-serve free Trial (50 prompts run daily for 7 days, ChatGPT+Gemini+AIO, unlimited seats). Self-serve paid Starter $99 / Growth $399 plans were removed mid-Sep 2026 after the Series D; any paid brand plan is now Enterprise via sales. Agency Growth still self-serve.

Source ↗
RankRush Yes

Self-serve signup. Onboarding generates your keywords and runs the first scan automatically. 14-day free trial on Starter and Pro.

Performance: Can you trust the data?

Profound 6.5/8 · RankRush 6/8

Engine coverage

How many AI engines does the entry plan include, without paid add-ons? 5 or more is Yes, 3 to 4 Partial, 2 or fewer No.

Profound Yes

Enterprise: ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude, Google AI Overviews, Exa Search ('up to 9'); features page also lists Grok. Trial: ChatGPT, Gemini, Google AI Overviews only. Third-party: Agency Growth = ChatGPT, Perplexity, AIO.

Source ↗
RankRush Partial

ChatGPT, Perplexity and Google AI Overviews on every plan, Claude as a paid add-on. No Google AI Mode, Copilot or Grok. Scored on the entry plan: 3 engines without add-ons.

Consumer-app capture

Does it capture answers from the consumer apps (UI) or only from APIs?

Profound Consumer UI

"We capture directly from the browser - what you see in Profound is what your customers see."

Source ↗
RankRush Mixed

Google AI Overviews from the live Google results page. ChatGPT, Perplexity and Claude through their official APIs with web search on.

Citation URLs

Does it show the exact URLs AI cites?

Profound Yes

Citation tracking, citation share, top citing domains, Citations API endpoints.

Source ↗
RankRush Yes

Every cited URL is stored per answer and resolved to a brand, so you see which sources cite your competitors.

Scan frequency

Does it re-check prompts at least weekly?

Profound Yes

Daily on Trial (for 7 days) and Enterprise.

Source ↗
RankRush Yes

Scheduled weekly scans. Starter includes 4 visibility scans a month.

Prompts per price

Is the prompt allowance clear and fair for the entry price?

Profound No

No public paid prompt/price ratio any more: Trial = 50 prompts free for 7 days; Enterprise = custom volume. (Discontinued Starter was $99/mo for 50 prompts, ChatGPT only.)

Source ↗
RankRush Partial

Keyword allowance scales by plan, up to 100 tracked keywords per website. Per-plan caps are not yet listed on the pricing page.

Markets and languages

Can you track by country and language?

Profound Yes

150+ regions and 30+ languages claimed; custom regions and languages on Enterprise.

Source ↗
RankRush Yes

Country, language and cities set per website and applied to every scan.

Competitor benchmark

Does it benchmark you against named competitors?

Profound Yes

Competitor benchmarking, visibility leaderboard, compare assets to competitors.

Source ↗
RankRush Yes

Every cited brand is recorded. Up to 5 tracked competitors per website on the visibility chart, with suggestions from real citations.

Method transparency

Does it publish how scores are calculated?

Profound Partial

Public cookbook explains formulas (per-model metric averaged with equal weight; visibility = runs mentioning brand / runs mentioning any brand) and 'why past numbers change'. No sampling/runs-per-prompt/variance disclosure.

Source ↗
RankRush Partial

Visibility = answers where you appear divided by answers scored, per engine, failed checks excluded. Full method not yet published.

Features: Does it fit your team?

Profound 6/8 · RankRush 4.5/8

Public pricing and trial

Are prices public, with a trial or free tier?

Profound Partial

No public paid price on own page (Trial free 7 days; Enterprise custom). Agency Growth self-serve plan mentioned (400 agent credits/month per client workspace) but not priced on page; third parties (Trakkr, GEO Toolbox, Sep 2026) report $99/mo base + $399/mo per client workspace. Card requirement for trial: Unknown.

Source ↗
RankRush Yes

Public pricing from €59 to €1,899 a month, about 20% off yearly. 14-day free trial on Starter and Pro.

Agency and white-label

Does it support multiple clients and branded reports?

Profound Yes

Agency solution: centralized portal, multi-workspace per client, white-label/branded reporting; Agency Growth plan per client workspace.

Source ↗
RankRush No

1 to 50 websites per account by plan. No white-label yet, reports carry RankRush branding.

Prospecting

Can agencies scan prospects to win new clients?

Profound Partial

Only third-party evidence of pitch workspaces ($99 base for pitch workspaces per GEO Toolbox). No bulk prospect scanning found on own site.

Source ↗
RankRush Yes

Lead Desk: upload a CSV of prospects, scan them in bulk and download a report for each one to send. Pro and up.

Integrations

Does it connect to GA4, GSC, CMSs and Slack?

Profound Yes

GA4, GSC, Adobe Analytics, Looker, Tableau, Slack, MS Teams, Gmail, Google Drive, Notion, Linear, Atlassian, monday.com, WordPress, Webflow, Contentful, Sanity, AEM, Drupal, Framer, Shopify, G2, Gong, Salsify, Klaviyo, Customer.io, Google Ads, OpenAI Ads, DataForSEO, Firecrawl, Exa, all major CDNs.

Source ↗
RankRush Partial

Google Search Console and WordPress. No GA4, Looker Studio, Shopify or Slack yet.

API and MCP access

Can you get the data out programmatically?

Profound Yes

REST API (Enterprise; none on Trial), MCP server, Python + JS SDKs, Tableau WDC. No first-party CLI found.

Source ↗
RankRush Yes

REST API, npm and Python CLI, and an MCP server. API on every paid plan.

Team seats

Can your whole team log in?

Profound Yes

Unlimited seats on Trial and Enterprise; SSO/SAML + SCIM on Enterprise.

Source ↗
RankRush No

One user per account today. No team seats yet.

Alerts and reports

Does it alert you or email scheduled reports?

Profound Partial

No native alert docs found. Scheduled reporting via agent templates (Weekly/Monthly Brand Health Report) and Slack/Teams/Gmail integrations; Aim delivers weekly opportunities.

Source ↗
RankRush Partial

On-demand PDF export of your report and scheduled scans. No alert or digest emails yet.

Security and compliance

Is it SOC 2 certified or GDPR-backed with EU data?

Profound Partial

SOC 2 Type II, SSO, RBAC, activity logs. GDPR stance / EU data residency not found.

Source ↗
RankRush Partial

EU company based in Zagreb, Croatia. Production data hosted in the EU (Ireland), operating under GDPR. No SOC 2.

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About Profound

The AI marketing platform to win in ChatGPT, Perplexity, Claude, Gemini, Microsoft Copilot, DeepSeek, Google AI Overviews - now pitching an 'AI Marketer' agent orchestrator for enterprise marketing teams

Headquarters
New York, USA (applied AI lab in San Francisco)
Founded
2024 (per third-party; not stated on funding pages)
Funding
~$331M disclosed: $20M Series A, $35M Series B, $96M Series C (Feb 2026, Lightspeed, $1B val), $180M Series D (15 Sep 2026, Sequoia + Kleiner Perkins, $1.8B val)
tryprofound.com ↗

How we scored Profound

We checked Profound's pricing page, docs, help center and changelog on 23 to 24 September 2026 against 24 checks. Outcome checks count double because a tool that tracks but never helps you rank is a report, not a fix. Profound ranks #6 of 45.

RankRush was scored from its own product code, strictly, and ranks #21. Competitors were scored from their public marketing and docs, which tends to flatter them slightly. A Yes often means "on some plan", plan gating is in the notes.

Spotted something out of date? Email [email protected] and we will re-check it.

Keep comparing

Other tools ranked near Profound

Same 24 checks, same date. See the best Profound alternatives or the full ranking of 45 AI visibility tools.

#3 · 30/32 RankRush vs Trakkr From $100/mo #4 · 29/32 RankRush vs LLM Pulse From €49/mo #5 · 27/32 RankRush vs Rankability Demo only #7 · 26.5/32 RankRush vs Gauge From $599/mo #8 · 26/32 RankRush vs Frase From $39/mo #9 · 26/32 RankRush vs Searchable From $125/mo

FAQ

Profound alternative: common questions

Straight answers from the same data as the table above.

Is RankRush a good Profound alternative?

It depends on what you need. Pick RankRush if you need an AI-readiness site audit, self-serve setup with same-day data and clearer prompt limits for the price. Pick Profound if you need proof that each fix worked, AI crawler analytics and AI traffic and revenue attribution. On our 24-check rubric Profound ranks #6 and RankRush ranks #21 of 45 AI visibility tools.

How much does Profound cost?

No public paid price on own page (Trial free 7 days; Enterprise custom). Agency Growth self-serve plan mentioned (400 agent credits/month per client workspace) but not priced on page; third parties (Trakkr, GEO Toolbox, Sep 2026) report $99/mo base + $399/mo per client workspace. Card requirement for trial: Unknown. Prices were checked on 23 to 24 September 2026. RankRush starts at €59 a month with a 14-day free trial on Starter and Pro.

Which AI engines does Profound track?

Enterprise: ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude, Google AI Overviews, Exa Search ('up to 9'); features page also lists Grok. Trial: ChatGPT, Gemini, Google AI Overviews only. Third-party: Agency Growth = ChatGPT, Perplexity, AIO. RankRush tracks ChatGPT, Perplexity and Google AI Overviews on every plan, with Claude as a paid add-on.

Does Profound have a free trial?

Self-serve free Trial (50 prompts run daily for 7 days, ChatGPT+Gemini+AIO, unlimited seats). Self-serve paid Starter $99 / Growth $399 plans were removed mid-Sep 2026 after the Series D; any paid brand plan is now Enterprise via sales. Agency Growth still self-serve. RankRush offers a 14-day free trial on Starter and Pro.

What is the difference between Profound and RankRush?

Profound: The AI marketing platform to win in ChatGPT, Perplexity, Claude, Gemini, Microsoft Copilot, DeepSeek, Google AI Overviews - now pitching an 'AI Marketer' agent orchestrator for enterprise marketing teams. RankRush: AI visibility tracking plus the audit, content and Reddit work that moves it. Profound is ahead on action impact, AI crawler analytics, traffic attribution, engine coverage, consumer-app capture, agency and white-label, integrations and team seats. RankRush is ahead on AI-readiness audit, same-day self-serve, prompts per price, public pricing and trial and prospecting.

See where your brand stands in AI answers.

Track ChatGPT, Perplexity and Google AI Overviews, audit your site for AI crawlers and turn every gap into a fix. 14-day free trial on Starter and Pro, from €59 a month.

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